Mount Eliza Secondary College

A meaningful branding update to impress online and off.

Those responsible for the education of our children are some of the hardest working people in the country. With so much of their focus on the wellbeing and advancement of future generations it is easy for these institutions to lag behind the times when it comes to their digital presence and branding. In 2022 Mount Eliza Secondary College committed to making changes to the school’s uniforms and colour palette and in conjunction with this requested 360South to create new branding, signage and digital platforms to unify how Mount Eliza Secondary College presents itself to the world, and to potential new members of their community.

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An Educated Overhaul

Since the school’s inception in 1975 their logo has paid homage the local flora of the area. The Coastal Banksia, Banksia Integrifolia, is symbolic of regeneration, rebirth and discovery, a fitting symbol for an educational facility. Through a number of iterations the Banksia has retained its place at the centre of the Mount Eliza Secondary College logo and has been incorporated into this latest branding refresh.

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Angling for Excellence

360South chose to encompass the symbol of the Banksia in a shield shape, as emotionally the shield is long associated with exemplary education facilities across the globe and provides a symbol of stability, longevity, tradition and confidence. It imparts trust, represents tradition and instils a sense of pride and respect in the students whilst honouring the original school motto of ‘Protect’.

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Happy With Outcomes

By encompassing both the digital refresh and the physical signage the campus has been given a new lease on life and reflects the modern aesthetics of the school's new digital presence. Both we and Mount Eliza Secondary College are proud that the branding overhaul represents the school well and supports future growth.

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Smart About Access

Incorporating the new branding across both the website and the physical signage of the campus has given MESC a new lease on life and reflects the modern aesthetics and aspirations of the school. Both we and Mount Eliza Secondary College are proud that the new branding retains the original values of the school whilst modernising the look to represent the school well and support future growth.

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Prepared for Exploration

At 360South our expertise and experience with 360-degree photography make us one of the leading suppliers of virtual tours for venues of all shapes and sizes. At Mount Eliza Secondary College, we were able to employ those skills to create a smooth and engaging virtual tour. The clarity of the photographs and ease of navigation gives potential new members of the MESC community opportunity to experience the campus even if they are unable to attend a site visit.

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Client

Mount Eliza Secondary College

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